Even though content is why your customer comes to your sight, graphics are what catches their eye and defines your image. The rules for designing graphics on the World Wide Web (WWW) are completely different from any other media. An 8.5x11 color image in a magazine can be as large as 20 Mbytes in size. However, an effective image on the WWW is less than 20 Kbytes in size or 1000 times smaller. Therefore, data compression and other design techniques are imperitive for creating a dazzling web site.

Some of the most common types of graphics used on the WWW include:

• Logos
• Animations
• Backgrounds
• Buttons
• Headers
• Footers
• In-line images as bullets

Animated GIFs

Backgrounds

Buttons